Usage Statistics Definition

Usage Statistics stands for a method of defining essential user data to analyze how they use your digital product what is your product performance, how effective are marketing campaigns etc. Implementing in-depth insights received from such a testing you can improve user satisfaction and journey, understand how users interact with your solution determining relationships between various variables, what moments of usage are challenging for users, what makes them feel frustrated etc.

Usage statistics are enabled when you are starting from defining what moments are essential for you — what you will examine within these statistics. Such a method is cost-effective requires limited resources, and simultaneously you will receive a deep understanding of user behavior, motivations, make data-driven decisions within key metrics etc.