Project Plan
Task
Trading app design and development for web and mobile applications
Team
Product Manager, UX Researcher, Product Designer, UX/UI Designer, Business Analyst, 3 Back-end and 2 Front-end developers, QA
Duration
7 month
Scope
70+ final screens for web, 50+ screens for Mobile App, 50+ screens for CRM
Overview
Introducing Traders.One – a robust online platform developed for secure cryptocurrency trading. This comprehensive tool streamlines transactions ensures safe storage of digital assets, and promotes active account management via trusted financial channels. Brought on board to transform a concept into a cutting-edge application, we crafted Traders. One with an immersive user experience and an avant-garde interface. We seamlessly blended the familiar with the future, raising the bar for crypto trading standards.
The result is Traders.One: a sophisticated, user-centric application that combines simplicity and modern design. It’s more than just a trading platform – it’s a new benchmark in the world of cryptocurrency trading.
Deliverables
Results
Our meticulous approach to this project involved a comprehensive breakdown of primary user scenarios, establishing core app functionality, structuring a well-thought-out information architecture, and finally delivering an agile and intuitive UI design.
In response to the convoluted nature of many online banking apps, we prioritized crafting an accessible, user-friendly platform.
Our design team piloted multiple rounds of user tests to ensure wide-ranging accessibility. The outcome: Traders.One, a thoroughly tested and set banking web application ready for immediate development, custom-made for a target audience.
Information Architecture
A finely structured information architecture is pivotal for effortless navigation. As we initiated the construction of the Traders.One trading website from a baseline, we incorporated an avant-garde information architecture. This sophisticated setup optimizes user navigation and boasts pioneering features that ease locating targeted information. While building the trading platform, we centered the user experience, transforming complex trading data into an accessible and intuitive one.
Information Architecture
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User persona
Age:39
Status:Married
Location:Warsaw
Biography
is a professional trader and his income is constantly growing. Recently, he has become interested in cryptocurrencies. is looking for a comprehensive platform that can be easily adapted to his own needs.
Personality
Goals
- Quickly synthesize data and information on one platform
- Earn more money
- Reduce the risks of trading
Motivation
- Easily find the information you need
- Increase trading volume
- Explore new trading opportunities
Needs
- Keep track all tradings in one place
- Customizable single panel
- Easily navigate through system
- Ability to use complex trading tools
Frustration
- Poor tools
- Insufficient data security
- Inconvenient interface
User journey map
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Uncompromised execution speed
Securing a product remains paramount in creating a trading website, and we made it a top priority. We dedicated significant attention to the system’s data storage methods to guarantee the utmost security, thereby ensuring users of their data safety while maintaining high-speed execution. We introduced additional order types, such as “stop loss” and “take profit” to further boost trading performance. These strategic trading tools allow our users to manage their trades more efficiently, adding an extra layer of control to their trading activities.
Cross functional system
In tune with our client’s vision to redefine cryptocurrency trading, we mirrored their ambition through a strategically designed interface. We crafted a user experience that is both meaningful and contextually relevant, catering to the nuanced demands of the most seasoned traders. Yet, we also catered to newcomers, building an intuitive platform that demystifies trading at first glance. This approach empowers users to extract maximum value with minimal effort, making Traders.One an optimal solution for traders across all experience spectrums.
Streamlined and intuitive trading
We’ve ingeniously incorporated a multitude of features to optimize the user experience on the Traders.One platform. Users have the flexibility to sift through and select their favored tools and currencies, which they can then earmark for expedient access. The platform’s intuitive navigation is designed for immediate comprehension, facilitating a smooth transition for users and allowing them to feel at home with the platform from their first interaction.
Testimonial
Create your product with us
Account Executive
Business Development Manager
Limeup proved to be an exemplary partner, executing an outstanding design aligned with our predetermined timelines and budget. They showcased excellence in managing every facet of the production process, delivering first-class results.