20 Best Digital Marketing Agencies in the UK in 2023
There are over 7200 digital marketing agencies in The UK. Only a few of them deliver tangible results.
But how can you discern the best marketing agencies in the UK from a plethora of UK digital marketing companies whose salesman outnumber all other employees combined?
At Limeup, we’ve got you covered. This сurated digital marketing agency UK list will aid you in your search for the best marketing agency in UK.
As a digital marketing agency working in the United Kingdom since 2017, we’re familiar with the players. In our years in the UK marketing agency market, we have heard many stories of success and failure in working with UK digital marketing companies.
In close collaboration with digital marketing experts at ColorCreative, we developed a comprehensive framework for assessing digital marketing companies in UK.
Each digital marketing company present in the list was hand-picked from over 500 marketing agency contenders and weighed based on the following factors:
- Confirmed online reviews on independent platforms;
- Digital marketing agency service lineup;
- Number of digital marketing experts;
- Pricing of marketing agency services;
- Social media activity;
- Online reputation;
- Digital marketing company age and reliability.
The aforementioned factors will provide ample basis for comparison between UK digital marketing companies.
The insights of our digital marketing agency experts will equip you with the necessary context for finding the right UK marketing agency for you.
Without further ado, let’s dive into this list of top digital marketing companies in UK.
The 20 leading digital marketing companies in the UK:
Headquarters Location: 152–160 City Road, London, EC1V 2NX United Kingdom
Main Services: Branding, Web Design, Digital Marketing
Focus Industries: Business services, Financial services, eCommerce
Key clients: Alphabet Capital, impltech, Nexte Solar Panels
Minimum Project Budget: £5,000+
Hourly Rate: £50 – £99 / hr
Number of Employees: 10 – 49
Year Established: 2019
Phone: +447360540385
Email: hello@colorcreative.co.uk
Description: ColorCreative is a leading digital marketing agency in UK creating tailored digital marketing campaigns for businesses in the United Kingdom and overseas.
They strive to get to know each business they work with to understand its specifics and unique requirements. ColorCreative’s tailored marketing strategies help companies promote online naturally in a way that builds trust and reinforces their brand.
ColorCreative specializes in web design, branding, and digital marketing services, providing creative and technical support to companies of all sizes.
All the work that ColorCreative does, including web development, is done 100% in-house.
Their team is made up of brilliant creative thinkers and meticulous technical experts who together can create engaging digital marketing strategies and execute them immaculately.
ColorCreative’s expertise in branding in addition to their digital-marketing prowess makes them a great choice for companies looking for a digital marketing agency that keeps the client’s brand foremost in all considerations.
Headquarters Location: No. 1 Leeds, 26 Whitehall Road Leeds, LS12 1BE, United Kingdom
Main Services: Digital Strategy, Packaging Design, Pay Per Click
Focus Industries: Business services, Consumer products & services, Gambling
Key clients: VIP SKI, ASDA, icelolly
Minimum Project Budget: £10,000+
Hourly Rate: £150 – £199 / hr
Number of Employees: 50 – 249
Year Established: 1978
Phone: +44 01132341630
Description: CreativeRace is a UK digital marketing company from Leeds.
As experts in both performance marketing and creativity, they help brands get noticed in our hyper-connected world.
CreativeRace’s digital marketing agency service lineup includes digital strategy, social media advertising, PPC, SEO, public relations, influencer, creative, and content marketing.
Founded in 1978, they sport more than 40 years of experience in supporting clients of various sizes from all industries, though they’ve worked the most with gambling, and consumer products companies.
They are proud of the fact that some of their marketing partnerships are measured in decades: a testament to their expertise as a UK marketing agency.
3.COAL
Headquarters Location: Unit 319 Zellig, Gibb Street Birmingham, B9 4AT United Kingdom
Main Services: SMM, Video Production, Web Design
Focus Industries: Hospitality & leisure, Manufacturing, Automotive
Key clients: Porsche, Subaru, World Wildlife Foundation
Minimum Project Budget: £50,000+
Hourly Rate: £150 – £199 / hr
Number of Employees: 10 – 49
Year Established: 2008
Phone: 0121 270 0650
Description: COAL is a digital marketing agency in UK that was founded on the premise that most of what’s happening in marketing departments and during client-agency collaboration is unnecessarily complex.
Since 2008, they’ve been working in their Birmingham office to prove the above hypothesis time and again.
Their experts provide smart creative solutions and advertising consulting to help businesses achieve their goals.
COAL’s mission is to build an advertising future where clients feel valued, marketers are free to exercise their creative thinking to further business goals, and management understands the impact of digital marketing.
Headquarters Location: 35 New Broad Street, London, EC2M 1NH United Kingdom
Main Services: Pay Per Click, SEO, Content Marketing
Focus Industries: Financial services, Medical, eCommerce
Key clients: Lovehoney, Ladbrokes, Vera Clinic
Minimum Project Budget: £1,000+
Hourly Rate: £200 – £300 / hr
Number of Employees: 10 – 49
Year Established: 2008
Phone: 01245 287 864
Description: Absolute Digital Media is a marketing agency in UK serving iGaming, fintech, cryptocurrency, legal cannabis, and eCommerce clients.
They operate as a full-service digital marketing agency, with a specialisation in search engine optimization, digital public relations, and paid ads.
Working for some of the most saturated industries, Absolute Digital Media’s experts are proud of their ability to find the perfect marketing solution that will positively impact business growth.
Headquarters Location: Unit 4 Sovereign Street Leeds, LS1 4BA United Kingdom
Main Services: Public Relations, SMM, Content Marketing
Focus Industries: Retail, Business services, Consumer products & services
Key clients: Goldsmiths, Lloyds Pharmacy, Skipton Building Society
Minimum Project Budget: £5,000+
Hourly Rate: £100 – £149 / hr
Number of Employees: 10 – 49
Year Established: 2012
Phone: +4401134304160
Description: Prohibition is a marketing company in UK specialising in media relations and social media marketing. Additionally, they provide videography and crisis communication services.
Prohibition received over 30 awards for its media relations campaigns thanks to its public relations experts who help brands communicate their message no matter the medium. Among them are PRCA’s Best B2B Campaign of 2022, and CIPR’s Best use of Digital and Social Media 2021.
Headquarters Location: Piccadilly House Manchester, M1 United Kingdom
Main Services: Pay Per Click, SEO, Web Design
Focus Industries: eCommerce, Business services, Education
Key clients: Adobe, American Golf, theAA
Minimum Project Budget: £1,000+
Hourly Rate: £50 – £99 / hr
Number of Employees: 10 – 49
Year Established: 2005
Phone: 03333447778
Description: Soap Media is an award-winning UK digital marketing company from Preston and Manchester.
Their experts combine a strategic approach with creative inspirations to provide pay-per-click, search engine optimization, web design, and omnichannel digital strategy services to their clients.
As a self-proclaimed customer journey agency, they’ve helped transform the digital presence of businesses like AA, Redrow, Centre of Excellence, and Money Supermarket.
Since 2005, they’ve earned a number of industry awards, including recognitions from The Drum, Ad World Masters, and ThreeBestRated.
Headquarters Location: 16 King Street Nottingham, NG1 2AS United Kingdom
Main Services: Pay Per Click, SEO, Digital Strategy
Focus Industries: eCommerce, Financial services, Retail
Key clients: Clarins, Marmalade, Topps Tiles
Minimum Project Budget: £25,000+
Hourly Rate: £150 – £199 / hr
Number of Employees: 50 – 249
Year Established: 2012
Phone: 01158242212
Description: Impression is one of the leading internet marketing companies UK specializing in digital growth campaigns.
Their expertise extends across SEO, PR, marketing analytics, CRO, paid media, and digital strategy.
Impression has recently been recognized by Search Awards 2022 as the Best Large Global PPC Agency and as a SEO Agency of the Year by Global Digital Excellence Awards 2022.
Their project fees start at £25,000 while monthly management fees begin at £5,000.
8.Dsgn One
Headquarters Location: 67 Wingate Square, Clapham Common London, SW4 0AF United Kingdom
Main Services: SEO, Web Design
Focus Industries: Arts, entertainment & music, Consumer products & services, Financial services
Key clients: Second Strength, Thurston Group, Euridge Orangery
Minimum Project Budget: £1,000+
Hourly Rate: £50 – £99 / hr
Number of Employees: 2 – 9
Year Established: 2008
Phone: 02031318900
Description: Dsgn One is a marketing company in UK with headquarters in London and an additional office in Bath.
They set sail as a website design and search engine optimization agency in 2008 and have since grown into a full-service digital marketing agency while retaining their closely-knit small and collaborative team.
Headquarters Location: 27 Old Gloucester Street, Holborn London, WC1N 3AX United Kingdom
Main Services: SEO, Web Design, Branding
Focus Industries: Business services, Financial services, Education
Key clients: Bubbleology, 60Forty Films, South Devon UTC
Minimum Project Budget: £5,000+
Hourly Rate: £50 – £99 / hr
Number of Employees: 2 – 9
Year Established: 2010
Phone: 020 3463 1122
Description: Fat Cow Media is a leading digital media agency with headquarters in London. They offer website design, search engine optimisation, and digital marketing agency services to clients in the United Kingdom and across Europe.
They mostly work with clients from education, business services and financial services industries. Since 2010, they’ve worked for such clients as Bubbleology, 60Forty Films, and South Devon UTC.
10.Herdl
Headquarters Location: 4 Pass Courtyard Leicester, LE65 1AG United Kingdom
Main Services: SEO, Pay Per Click, Web Design
Focus Industries: Business services, eCommerce, Financial services
Key clients: McDonalds, Genesis, Capita
Minimum Project Budget: £1,000+
Hourly Rate: £100 – 149 / hr
Number of Employees: 2 – 9
Year Established: 2013
Phone: 0116 3400 442
Description: Herdl is a specialist marketing agency in UK focusing on search engine optimization services. Their skilled experts and data-driven approach utilize a mix of analytics and creativity to produce outstanding digital campaigns for their clients.
They are often relied upon by other digital marketing companies in UK to execute specific SEO tasks. Frequently featured in magazines and blogs, their SEO expertise is well known in the UK marketing agency world.
Since 2013 they have advised on the best SEO approach to hundreds of companies and continue to do so to this day.
11.Favoured
Headquarters Location: 2 Stephen Street London, W1T 1AN United Kingdom
Main Services: Mobile & App Marketing, Advertising, Content Marketing
Focus Industries: Advertising & marketing, Arts, entertainment & music, Consumer products & services
Key clients: Durex, Kodak, Elvie
Minimum Project Budget: Undisclosed
Hourly Rate: £100 – £149 / hr
Number of Employees: 2 – 9
Year Established: 2017
Phone: 0203 488 2548
Description: Favoured is a UK marketing company founded by a former Apple marketing lead.
They are experts in data-driven performance marketing, but can also help you with mobile application marketing, email marketing, and content marketing.
Their selling points are strategic processes, frequent communications, and funky bold creativity.
Favoured boasts a full video-production crew in-house capable of producing content for all social media networks, including TikTok.
12.Noise Media
Headquarters Location: 14-15 Mandela Street London, NW1 0DU United Kingdom
Main Services: SMM, Content Marketing, Digital Strategy
Focus Industries: Consumer products & services, eCommerce, Retail
Key clients: TaskRabbit, Just Eat, Koru Kids
Minimum Project Budget: £10,000+
Hourly Rate: £150 – £199 / hr
Number of Employees: 10 – 49
Year Established: 2018
Phone: 0203 007 0500
Description: Noise Media is an industry-recognized leading UK marketing agency.
They are experts in driving growth through social media for businesses of all kinds from startups to global brands.
Noise Media’s experts in paid media, marketing strategy, videography, content marketing, and social media work to generate significant growth for brands with their full-funnel approach.
13.Propeller
Headquarters Location: 42 Colebrooke Row London, N1 8AF United Kingdom
Main Services: Web Development, E-Commerce Development, UX/UI Design
Focus Industries: Hospitality & leisure, Business services, Consumer products & services
Key clients: Azzuri Restaurant Group, Twinings, Young’s Pubs
Minimum Project Budget: £25,000+
Hourly Rate: £100 – £149 / hr
Number of Employees: 50 – 249
Year Established: 2000
Phone: +442078362736
Description: Propeller is among the best UK digital marketing companies. For more than 20 years, they’ve been helping businesses of all sizes market themselves online.
Since 2000, they’ve been offering UX/UI design, web development, content marketing, SEO, PPC, social media, digital strategy, programming, and scripting services to companies across the United Kingdom.
With a focus on hospitality and consumer goods companies, they have served such clients as Azzuri Restaurant Group, Twinings, and Young’s Pubs.
Headquarters Location: 157 Sidegate Lane Ipswich, IP4 4JN United Kingdom
Main Services: SEO, Web Design, Branding
Focus Industries: Hospitality & leisure, Business services, Consumer products & services
Key clients: Fees Free Mortgages, Orwell Fitness, SMB Beauty
Minimum Project Budget: £1,000+
Hourly Rate: £50 – £99 / hr
Number of Employees: 2 – 9
Year Established: 2019
Phone: 01473 845688
Description: GLO (acronym for Generate Leads Online) is a UK marketing company from Ipswich.
They provide an impressive number of digital marketing agency services, including SEO, Google Ads, website design, lead generation, app development, and copywriting.
Since 2019, they’ve been helping companies reach their audience by advertising them at relevant placements.
Headquarters Location: 3.01 E1 Studios, 7 Whitechapel Road, London, E11DU United Kingdom
Main Services: Web Design, Branding, Advertising
Focus Industries: Medical, Financial services, eCommerce
Key clients: Pirelli, Ministry of Defence, UNICEF
Minimum Project Budget: £1,000+
Hourly Rate: £50 – £99 / hr
Number of Employees: 10 – 49
Year Established: 2019
Phone: +443330119628
Description: Complex Creative is a digital marketing agency in London, United Kingdom.
Their speciality is the creation of WordPress websites. Nicknamed “The No Bullshit Agency” they’re transparent about their processes and prefer to communicate without jargon.
Each of their experts, no matter the position, has at least a rudimentary understanding of design, development, and marketing.
So clients that come to them for website design often stay for marketing afterwards.
16.Brick Social
Headquarters Location: 20-22 Wenlock Road London, N1 7GU United Kingdom
Main Services: SMM, Pay Per Click, Digital Strategy
Focus Industries: eCommerce
Key clients: Patch Plants, Moto 360, Kodak Smart Home
Minimum Project Budget: £5,000+
Hourly Rate: £50 – £99 / hr
Number of Employees: 2 – 9
Year Established: 2017
Phone: 7850065955
Description: Since its foundation in 2017, Brick Social quickly grew to become one of the best digital marketing agencies in UK when it comes to eCommerce marketing.
They are experts at generating revenue growth for eCommerce companies with social media advertising, pay-per-click marketing, and CRO, with over £100 million in generated revenue to show for it.
Recognized by various industry publications, including Enterpreneur.com, their small team is trusted with millions of pounds in advertising budgets annually.
With an average customer lifetime of more than 2 years, Brick Social has already served such clients as Kodak Smart Home, Patch Plants, and Moto 360.
Headquarters Location: 3 Wests Rd Banbridge, BT32 3RR United Kingdom
Main Services: SEO, Web Development
Focus Industries: eCommerce, Consumer products & services, Legal Cannabis
Key clients: PlantX, Bloombox Club, Giesswein
Minimum Project Budget: £1,000+
Hourly Rate: £50 – £99 / hr
Number of Employees: 2 – 9
Year Established: 2016
Phone: 07428446686
Description: Fat Fish Marketing is one of the leading digital marketing companies in UK for search engine optimization services.
Since 2016 their small team has been helping eCommerce, consumer products, and legal CBD companies with SEO, website design, and website development.
In their 5+ years on the market, they’ve served such companies as PlantX, Bloombox Club, and Giesswein.
18.AMD Digital
Headquarters Location: 207 Regent Street London, W1B 4NE United Kingdom
Main Services: Marketing Strategy, Sales Outsourcing, Pay Per Click
Focus Industries: Business services, Information technology, Financial services
Key clients: Mind Future Gaming, Fluuid, The PR Genius
Minimum Project Budget: £1,000+
Hourly Rate: £50 – £99 / hr
Number of Employees: 10 – 49
Year Established: 2019
Phone: +447495437619
Description: AMD Digital is a UK marketing company that supports businesses with innovative sales and marketing tactics.
Their experts mix thought-out public relations with omnichannel advertising campaigns and outbound lead generation to drive leads for companies in business services, financial services, and information technology sectors.
In addition to traditional digital marketing agency services, AMD Digital also offers sales outsourcing solutions to customers in the United Kingdom and abroad.
Headquarters Location: Runway East, Bridge 18 Crucifix Ln London, SE1 3JW United Kingdom
Main Services: Video Production, Social Media Marketing
Focus Industries: Business Services, Telecommunications, Medical
Key clients: Vodafone, DAX, Oasis
Minimum Project Budget: £1,000+
Hourly Rate: £100 – £149 / hr
Number of Employees: 10 – 49
Year Established: 2012
Phone: +44 20 3835 2308
Description: Ideal Insight is a UK marketing agency based in London.
Since 2012 they’ve been producing impactful video content and marketing campaigns in social media for their clients, including such names as Vodafone, DAX, and Oasis.
With additional offices in Milan and New York, Ideal Insight is a global digital marketing agency specialising in telecommunications and healthcare marketing.
If interested in healthcare marketing, discover the list of the top 41 healthcare marketing agencies.
Their in-house creative team conducts each project with a structured yet flexible approach and frequent communication throughout the engagement.
20.Web Choice
Headquarters Location: 36 Goldcroft Yeovil, BA21 4DH United Kingdom
Main Services: Web Design, SEO, E-Commerce Development
Focus Industries: Business Services, Financial services, Hospitality & leisure
Key clients: Kenwood, Universal, My Porte
Minimum Project Budget: £10,000+
Hourly Rate: £50 – £99 / hr
Number of Employees: 10 – 49
Year Established: 2009
Phone: 01935 507879
Description: Web Choice is a UK digital marketing agency with headquarters in Yeovil.
According to them, your website can either be your best or your worst sales asset that works for you without pause seven days a week, and their job is straightforward: making sure that your website is the best it could be.
In addition to website design, Web Choice’s services include search engine optimization, and content marketing, among other digital marketing agency services.
6 key considerations when looking for a digital marketing agency
Prior to signing any contracts, it is wise to do due diligence on a UK marketing agency.
If some of the UK marketing companies above have piqued your interest, it is highly advisable to research them thoroughly.
The considerations set out below will help you ascertain whether the UK digital marketing company you are researching is a good fit for you.
1. Review the service lineup of your UK digital marketing agency
Does the UK marketing agency offer the kind of services you’re looking for?The easiest way to weed out unsuitable UK digital marketing companies is to inquire whether they can help with your needs.
Top digital marketing agencies in the UK have a limited service lineup, which sometimes may mean that you need to do several separate projects with different UK marketing agencies to achieve your goals.
On the plus side, specialist marketing companies in the UK tend to charge reasonable rates for their services.
The drawback of this approach is the increased difficulty of managing separate UK marketing agencies, which may lead to delays if their deliverables are interconnected.
Overall, the advantage of being confident in the quality of the chosen UK marketing agency far outweighs the drawbacks.
But what if you want everything managed by one digital marketing agency?
The desire to have all your marketing under the roof of a single marketing company in the UK is a logical one.
Unfortunately, in reality, agencies who “offer it all” fall into one of three categories:
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Very large marketing agencies in UK with local employees who’ll charge you an arm and a leg for convenience.
These UK marketing agencies provide good quality services, but their exceptionally high rates make the costs prohibitive to small and medium businesses.
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Pseudo-local marketing companies in UK that only have sales offices in the United Kingdom and delegate the actual delivery to outsourcing centres abroad, most often in India.
These digital marketing agencies in UK are a hit or a miss. You may get very lucky and receive a great service for cheap. But you are just as likely to happen upon salesmen who’ll promise significant results and keep promising them for as long as you pay.
As a rule of thumb, such digital marketing agencies UK tend to manage well with technical tasks such as search engine optimization or pay-per-click advertising.
Conversely, if you decide to delegate your public relations, email communications, or social media management, the language barrier and lack of cultural context come into play.
Chance is you will not only fail to see the results you were seeking but harm your brand reputation in the process.
- Marketing agencies in the UK who do not specialise in a particular service.
Usually, UK digital marketing companies either keep to their foundational service or steadily add bordering ones if it makes good business sense.
For example, a UK marketing company that creates websites may start offering search engine optimization or logo design services.
These are complimentary services that are often needed by clients who order website development and are a natural extension of the services they already offer.
Even though, such service lineup expansions are done over a significant period of time and involve hiring senior talent and creating new departments.
The kind of UK marketing agencies we speak of here don’t follow this natural progression.
The generalist UK marketing agencies are trying to offer everything right off the bet without having the necessary resources to carry out the project if they happen upon it.
The generalist UK marketing agencies are trying to offer everything right off the bet without having the necessary resources to carry out the project if they happen upon it.
So they either try to:
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Work with the available resources, in which case you can expect mediocre results at best.
I.e. “We don’t have a dedicated PPC expert, but Barry that handles social media, copywriting, and email marketing, works himself to the bone and hates everyone around could probably run some Google Ads for them. Ain’t a problem, right?”
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Ask for help from other digital marketing agencies.
They are still trying to make a profit, mind you, so the marketing agencies they’ll turn to are some of the cheapest around, generally from India and other cheap outsourcing countries.
As both scenarios above are unappealing, one would be wise to avoid small marketing companies in the UK with bloated service lineups.
So, what’s your best bet?
Are going for huge UK marketing companies or UK digital agencies that specialise in just one branch of digital marketing your only choices?
Actually, there’s an exceptional case to the general picture painted above.
Some of the digital marketing agencies in UK have strong partnerships with other UK creative agencies, allowing them to significantly expand their service lineup without compromising the quality of their services.
These partnerships are generally not advertised openly, so you’ll have to ask a UK marketing agency about them.
Such agencies may be a good alternative for those looking to keep all marketing under one roof, especially if your UK marketing company has some examples of previous works to prove their collaboration.
As an added bonus, if you trust your digital marketing company in UK, you can be certain in their choice of partner, as UK marketing companies tend to be pickier about the quality of work than an average client would be and would choose only reliable UK digital agencies as their partners.
ColorCreative is one such UK marketing agency. They’ve partnered with us on several occasions to bring Limeup’s senior UX design experts into the fray, while we, in turn, outsource branding to them.
2. Check out the portfolio of works of digital marketing agency in the UK
It is preferable to choose a UK marketing agency that has experience with your industry.
While not a prerequisite, this knowledge will likely make your marketing engagement smoother and help you avoid some embarrassing mistakes, especially in advertisement and communications.
That said, the professional competence of the online marketing company UK should always precede the industry expertise considerations.
A UK marketing company that is expert at what it does will likely do a stellar job no matter the industry of its client.
The same could not be said for a digital marketing company in UK that’s worked with your industry peers but lacks professional expertise.
To summarize, in an ideal world, go for UK marketing companies that have both industry and professional expertise.
But if you have to choose, pick the marketing company in UK that delivers the best work.
3. Examine the delivery process for the services offered by UK marketing company
While digital marketing may seem vague and baffling to those unfamiliar, it is anything but.
Each digital marketing service should follow a strict process.
Whether it’s website design, social media marketing, branding, pay-per-click advertising, search engine optimization, or anything else, a marketing agency should have a defined step-by-step process for its delivery.
The only ambiguity possible is when a UK marketing agency creates a tailored digital marketing strategy for achieving your goals, as there’s no one definite strategy that would work best for everyone.
However, even this step is communicated upfront and explained well by the top digital marketing agencies in UK.
If you notice a lack of detailed process information on the UK marketing agency website, that is already a red flag.
If, in addition, the UK marketing company representative seems deliberately vague in descriptions and unwilling to tell you details, something fishy’s afoot.
Such players may entice you to sign a contract before “revealing sensitive information”. There’s also a good chance that the digital marketing agency in question will not provide you with a realistic quote, but instead tailor their proposal to sound compelling and grab as much money as possible from you.
It is always advisable to look for UK digital marketing companies who are straightforward and upfront in their communications, both on the website and during negotiations, to avoid nasty surprises later.
4. Find out exactly how the digital marketing agency will collaborate with you
No one likes being left out in the dark.
It’s especially jarring when you’re unaware of how your money is being spent by a digital marketing agency and what results it’s achieving.
Every marketing agency works differently. Some of the boutique UK marketing agencies don’t do frequent updates while others will stay in touch daily.
The key here is finding what you will be most comfortable with.
Here are some tips for making sure that your project with the chosen UK marketing agency will go smoothly.
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Make sure you’re comfortable with the way your chosen UK marketing company is planning to keep in touch with you.
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For larger digital marketing projects it is advisable to have an account manager who will serve as your dedicated point of contact, organize all meetings, and deliver progress reports.
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Ask your digital marketing agency in UK for access to everything.
UK marketing agency is designing a website for you? Ask for Figma access.
Social media management? – Say you’d like to peruse the content calendar.
Search engine optimization? – request the digital marketing agency to add you to Google Search Console and Google Analytics. You’ve got the gist.
Even if you don’t plan on ever exercising your access rights, this will make sure your UK digital marketing company keeps everything timely and orderly.
5. Consider digital marketing agency UK online reputation
Anything could be said on a website. The same goes for the websites of marketing companies in the UK, so any reviews posted on them can be fake. The social media pages of digital marketing agencies in UK are likewise managed by a marketing agency representative and thus aren’t a reliable source of reviews.
To leave a review about a UK digital marketing company on Google my business (the stars displayed when you search for a business online alongside its address and other relevant information) you only need a google email address, which almost anyone has.
Similarly, you only need a Facebook account to leave a review on Facebook, another often exploited review platform.
There are entire agencies specialising in creating a good score for businesses, including marketing agencies in UK. Therefore you can not trust these scores.
The only trusted sources for feedback on B2B companies are websites with strict review moderation and verification policies, such as Clutch and Goodfirms.
Keeping in mind how easy it is to leave a review on Google or Facebook, here is the process for leaving a review for a digital marketing company in UK on Clutch for comparison.
- Register with your business email address.
- Provide a link to a LinkedIn account that confirms you’re working at a company that’s leaving a review for a UK marketing agency.
- Complete a 20-minute phone interview with a representative of Clutch regarding your collaboration with a digital marketing agency in question OR submit answers to a detailed questionnaire.
- You may get contacted by representatives of Clutch moderation team for additional clarification.
- The review goes through the manual moderation process and may be rejected if deemed of insufficient quality.
- The review is posted on the UK marketing agency Clutch profile.
As you can see, such strict guidelines ensure that all the reviews are genuine and impossible to fake.
It’s important to note that reviews do not need to be approved by a digital marketing agency being reviewed to appear on its profile, so if someone had an unsatisfactory experience with a UK marketing company, you’re likely to learn about it.
So if you want to read first-hand experiences of people who’ve worked with the UK digital marketing company you’re investigating, your best bet is to visit Clutch, TheManifest, Goodfirms, or some other independent review platform.
6. Trust your gut when picking a UK marketing agency
And last but not least, trust your gut feeling. As silly as it sounds, a gut feeling can sometimes work better than the most comprehensive digital marketing agency comparison frameworks.
If you feel an instinctive liking towards a digital marketing agency in UK, it’s probably valid even if you can’t explain it.
Our brains pick up a lot of contextual information subconsciously, meaning that your disposition towards each digital marketing agency is influenced by minute details that your brain noticed during research.
When all objective considerations are made, if there are still several options left, go with the UK marketing agency that you feel to be right.
This is not to say that you shouldn’t conduct UK marketing agency due diligence. On the contrary, the more you investigate a certain agency, the more you can trust your feelings.
Looking for a dependable digital marketing agency?
If you want to partner with a proven marketing company in the UK, look no further!
ColorCreative is a reliable digital marketing company with a proven track record of effective online marketing campaigns for companies in the United Kingdom and abroad.
Their brand-centred approach to digital marketing can help you promote online and strengthen your brand.
Book your free digital marketing consultation today and see what ColorCreative can do for your business!
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