eCommerce Software Development: Thorough Overview
About 70.19% of buyers abandon their online shopping carts, and eCommerce software development is one of the cures for it. Long checkout process, security issues, and slow page updates scare customers away. Our outline summarized the main points related to engineering well-running and highly effective online stores, including their definition and types.
Upon reading about software development for eCommerce, you’ll get familiar with the steps of creating retail industry solutions, discover prices for programs of various levels of complexity and also receive advice on selecting an innovation-driving vendor. Keep reading to boost your business efficiency.
What is eCommerce software development?
Online retail engineering creates a bridge between clients and shopkeepers who manage their operations, control inventory, sell goods online, and take care of all the processes from adding new product cards and categories to sending refunds and carrying out payments.
Those features we mentioned are only the peak of an iceberg of the opportunities digital marketplace building gives all the parties involved in the purchasing process.
The benefits for customers include the possibility of selecting and buying goods whenever and wherever they want. They also receive advanced experience, including personalization (for example, proposition products based on previous choices). The sellers are empowered to extend their presence to famous platforms like eBay, Amazon, etc. Apart from that, they get valuable statistical information that can be leveraged for scaling.
Such technical enhancements are possible thanks to a custom eCommerce software development company. The solution architects master their knowledge of retail software development and study the industry specifications to be able to ensure regulatory compliance and correspondence to buyers’ pain points.
Such firms construct programs of every level of difficulty, establishing new ones from scratch and reshaping those that need improvement. Implementing emerging technologies with the latest trends, they help startups gain the recognition they need to be noticed by audiences and enable veteran entities to stay competitive.
Further, we deliberate on the variations of platforms.
Types of eCommerce software
When constructing a digital store, the technologies and type of program used by engineers are chosen based on the characteristics of future delivery. We outlined some kinds of them with examples:
- Cloud-based solutions — aiming to keep your shop on the servers of cloud firms with monthly fees and easy setups, you need to pay attention to Shopify or BigCommerce. They are a good choice if you don’t consider the lack of customization of eCommerce software development as a flaw.
- Self-hosted programs — this type of software created specifically for digital retail is a one-go decision when you expect to have tailored. It will be installed on your computer and require additional hosting and maintenance considerations.
- Enterprise scale tools — looking for scalability, you’ll have to deal with Magento and Oracle Commerce. They allow the embedding of advanced functionality and ensure that all transactions are processed.
- Open-source instruments — give the complete freedom to establish any kind of online store you want, but they demand commitment to security and updates. The instances include PrestaShop and OpenCart.
What are the steps in software development for eCommerce?
Bad purchasing experience, complex interface, poor alignment with customers’ wishes, and slow load times are the problems that haunt online stores that were built hastily without taking into account the demand of the industry.
Below, we specified the progression of tasks a dedicated developer for hire handle to deliver solutions that don’t have the problems we highlighted above:
Step 1. Formulate the concept
Every possible custom eCommerce software development project starts with defining the main venture’s attributes. You decide on the goals and purposes of the outputs. Objectives can touch artistic parameters, such as functions and buttons, and financial, such as reaching global audiences or increasing sales by 15 %.
That’s also the phase where you settle on desirable functionalities of your online store if you have a clear vision or brainstorm your idea with the executors.
Step 2. Research the market
With data-driven decision-making, you can avoid guessing and receive deliverables that close your customers’ issues. By conducting the market evaluation, professionals obtain valuable insights into clients’ pain points related to the navigation, design, shopping cart, and product listing attributes, as well as administration.
During this stage, vendors clarify the demographics, age, and interests of buyers to form the strategy that will help capture their attention. These means don’t only allow you to make informed choices but empower further efforts since you will know your consumers.
Step 3. Design interface
The implementation of findings and realization of your ideas starts with the layout. When programmers build eCommerce software, they visualize the features and create the flow. Building an interface requires design specialists to hold an examination of user behavior to place the components that repeat the logic of buyers to prevent chart abandonment and shorten the way from selecting to paying.
Designers lay down imagery for every element, from product selection to configurations for all platforms on which the deliverables will be available.
Step 4. Develop
After that, the architecture of the infrastructure starts. Coders first choose the tech stack they need to ensure they can project all the elements, from payment processing to inventory tracking. It can include HTML and CSS for the front-end, Python and Java for the back-end, and MySQL as a database.
They also opt for platforms such as Shopify, Magento, and WooCommerce. Then, they connect API integrations (for shipping and payment), and leverage security measurements.
During this stage, the design becomes functional. Executors leave no stone unturned to ascertain that GDPR compliance is secured, minding particular industry requirements and overall demands for accessibility.
Step 5. Test thoroughly
Code inspection is an inseparable part of eCommerce software development services. Imagine you have first-class solutions that are a step ahead of your competitors and have all the chances to boost loyalty, but it turns out that inventory connection isn’t flawless or search filters don’t work. A program can be considered completed only after it undergoes a series of check-ups encompassing functional, security, performance, usability, and database analysis.
While observing, programmers identify bottlenecks, simulate user journeys, and fix vulnerabilities that could appear at any point of implementation, providing you with clean and optimized code.
Step 6. Deploy
Transferring the system to its live environment also entails attentive preparation. First, it’s essential to ascertain that all the facets are double-checked and that nothing has been added before launch. Second, to make the program visible to target audiences, innovative gurus decide on hosting solutions, ensure backup as well as choose the deployment strategy, and run final tests.
When the workarounds go online, they must be inspected one more time as every tiny detail matters, from the fine-tuned protection to payment getaways.
Step 7. Maintain
After your perfectly-configured digital marketplace begins to bring you regular revenue, there is still room for improvement. If we compare the primary version of Amazon store with the current one, there will be many changes regarding their functions, safety and emerging technologies like Artificial Intelligence or Machine Learning which redefine the industry.
Having undergone this complex sequence of operations, your system’s potential will be unlocked. Continuing control over performance, feedback analysis and dialogue with the customers will lead to highly beneficial outcomes in the form of a growing business scale.
Key features to include in a successful eCommerce system
For an online shop to be accepted by consumers, it must have particular attributes. In the following passages, you will see the most essential of them. Neglecting even two or three aspects will decrease people’s loyalty. Now, let’s study all of them in detail:
Easy-navigable design. Simplifying the purchasing process is the task of an abundance of designers. If a program has too many elements or the journey isn’t planned, clients may be confused. This will quickly result in decreased sales and audiences.
Search and filters. If a shopper can’t find something they need in no time, there is a risk they will look for another place. To prevent this from happening, your solution must have well-thought-out smart filters with categories, backed by search intelligence, to deliver accurate and personalized results instantly.
Product management. This component of custom ecommerce software development helps prevent errors regarding displaying actual information about prices, stock, etc. Connected to the inventory, it will secure the right highlight of the quantity or amount of an item.
Payment getaway. Giving customers various opportunities to pay for orders will enhance your store’s reputation. If, for example, the options you offer are not common and well-recognized, it may raise suspicion. Apple Pay, Google Pay, PayPal, and credit and debit cards must be available to cover the preferences of a great number of buyers.
Customer profile. Offering bonuses and special terms are popular approaches in marketing. Setting accounts for users is essential when creating ecommerce software as you provide personalized recommendations and perks.
Rating and review. Trustworthiness explains why a lot of people choose one brand over another. Enabling people to leave their feedback with rates will increase the credibility of your retail business and demonstrate the quality of your supplies.
The full list isn’t restricted to the aforementioned means, as it also encompasses strong defense to prevent data leaks, promotion tools (email, coupons, etc.), and analytic instruments to collect data about sales to effectuate them. If you are targeted to cover more than one country, then multi-language and currency support are required as well.
How much does retail & eCommerce software development cost?
To say the price without the complete list of your expectations can’t be accurate since even if you select a certain approach with no extra features or, on the contrary, stick to a full package of deliveries, there are still points that have their influence on the outlay. Upon reading, you’ll discover the most decisive ones.
However, we couldn’t leave you without approximate numbers so you could know what it takes to develop eCommerce software. In the table below, we summarized initiatives according to the level of their complexity, packages of components and estimations.
| Tier of customization and scale | Set of functionalities | Price |
| Low | Setting configuration, adjusting themes to your brand colors and fonts, preparing catalogs and connecting the shop to payment methods. | $5,000 — $25,000 |
| Moderate | Engineering tailored functions, painting firm designs, integrating APIs, creating product pages. | $70,000 – $200,000 |
| High-end | Bespoke following unique requirements, full adjustment to demands, enhanced user experience, open source code writing with strong protection and maintenance. | $200,000+ |
- Rare technologies — offering AI-driven recommendations like Recombee does, giving customers VR and AR tools like IKEA does, or enabling them to pay with crypto money for their goods are widely adopted ways of the business-making process. However, such advancements can significantly impact the expenditure plan of your venture.
- Scale — building architecture for a system with low and high traffic is like night and day. A marketplace that serves tens and hundreds of thousands of consumers daily can’t run well without an adaptable infrastructure to prevent downtimes and ensure a positive experience for every client.
- Experience of eCommerce software developers — while basic solutions can be designed by juniors who work for about one year, enterprise-level programs entail the assistance of seniors who are capable of mapping strategies and monitoring the entire team, ensuring the impeccable completion of every facet of a project. A junior can charge $30 – $60 per hour, when a seasoned expert receives $100 – $150.
- Time of development — most vendors lean towards the hourly pricing model, which means that the more they spend on your undertaking, the longer the bill is. Good planning of objectives and clear tasks will eliminate the possibility of extended timelines and, consequently, overpaying.
Additionally, we can say for sure that hiring full-stack developers is a more budget-friendly tactic since a bundle of deliverables from one supplier costs less than separating different parts of engineering to several studios.
How to select an eCommerce software development company?
This year, online retail sales are going to go beyond the sum of $4.3tn, with about 5 bn buyers who regularly purchase something on the Internet. Not every industry is capable of showing such results. To enter this market and possess the share you want, you need to create a store that will be accessible, optimized, and fine-tuned. Partnering with a trailblazing vendor is the key to laying an impeccable foundation for your website.
Begging your search by specifying the paramount characteristics of a provider. Do you plan to give customers access to your virtual marketplace using various gadgets? Is your venture complex and requires many specialists? Do you like the idea of embedding AI-fused functions? Outline all your wishes to avoid confusion while picking an eCommerce software developer.
When you gather your requirements for troubleshooters, it is time to scroll through firms that provide the services you need. You can opt for a list of London-based software development companies that achieved some recognition in the sector. This selection includes trustworthy contenders who possess the necessary industry knowledge and programming languages.
As soon as you have a few potential candidates in mind, evaluate their capabilities. We recommend assessing several studios since you will be able to compare their services, case studies of eCommerce software solutions development, and the overall vibe. Try to look for those who have related highlights in their portfolios to find evidence of their experience in your field.
After you locate those that meet your technology, experience, and design criteria, invest your time inspecting their background. Check whether they have licenses and registrations, and review the testimonials they have received from their previous clients. The briefs will allow you to spot their weaknesses if they have such. For example, if the quality of their deliverables is poor, you’ll find it before you even write to them.
To ascertain that the cooperation will be worry-free and fruitful, it is a good idea to reach out to potential partners and have a conversation with them. First, you’ll receive answers to all the questions you possibly have and, secondly, test their communication skills. Mutual understanding is the core of a lasting partnership.
Following this simple sequence of actions, you can make an informed decision regarding singling out a programming crew and achieving the milestones you planned or even exceeding them.
Why choose Limeup to build a scalable eCommerce solution?
By reaching this point of our synopsis, you have learned the entire b2b eCommerce software development procedure, found out its definition, and got acquainted with the types of programs alongside the pricing information.
Considering your client’s needs, settling on the right platform, recognizing the bottlenecks in the market, and joining efforts with reliable cooperators, you’ll be able to present your customers with a distinctive proposition and win their loyalty while staying within the planned budget.
We offer you to shorten the search time as everything you need is within reach if you contact Limeup. Our accomplished team has experience delivering retail solutions of any scale, so we will be able to realize your idea in the most beneficial way. Whether you are looking for highly customized systems with robust security and AI-fused elements or need a well-tuned Shopify marketplace, we’ll satisfy your requirements and secure decent management.